Services

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Business Forward

Marketing for Small Businesses,
Fractional HR, Culture/Retention,
Customer Churn/Service Audits,
Operational Audits & Strategies,
Leadership Alignment, Board Advisory,
Executive Communication, Public Speaking, Training Systems.

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Accurate
Intel

Contracted Social Research,
Market Feasibility Studies, Consumer Demand,
Competitive Intel & Positioning,
Impact & Community Benefit Studies,
Labor & Workforce Dynamic Audits,
Compliance & Risk Evaluations.

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Applied
Research

Small & Medium Enterprise
Corporate
Municipal Government, Provincial & Federal
Non Profit Associations

Authority of real World Experience.

It’s common to find consultants with 25+ years in a single role at one company, and I wouldn’t discount their stated expertise.
What’s not common is someone like myself, who can offer lived experience of different occupations, employers, and environments good and bad.
I can give real examples of what did and did not work.

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Hospitality

Aquaculture

Landscaping & Yard Care

Taxis & Trucking

Non Profits & Community Services

The Right Question to ask is: What do these industries all have in common?

The answer is: More than you might think.

Each has endured the same disruptive market changes and government policy changes between the 1980s and today. Each has been challenged by a massive surge of competitive employees, and waves of economic uncertainty which has led to some very challenging social dynamics.

There has been a consistent struggle to navigate those challenges with popular narratives and political perspectives- and even psychological perspectives- but always without the grounding of a “boots on the ground” view to support accurate intelligence. It’s our Western tradition of ‘ivory tower expertise’ failing us time and again.

By “taking point” all those years, I bring the most profitable intel of all: The Real World.

Psychology

Sociology

Anthropology

Literature

It’s common to think that these are just academic subjects, and I would agree most days, but paired with my experience, you get that thing no “Ivory Tower” can offer: A realistic perspective.

Tell Me What You Need

Group of four diverse people engaged in a discussion at a community center, seated around a wooden table with documents, laptops, and charts, with a large informational poster about applied research working group in the background.